Downtown Alliance

Downtown Alliance Canyon of Heroes

Downtown Alliance Canyon of Heroes


The Downtown Alliance is the business improvement district for Lower Manhattan. This project was to develop street-level exhibits using temporarily vacant storefronts to tell the story of the famous ticker tape parades that have taken place in lower Broadway’s “Canyon of Heroes”. The exhibit focused on the famous explorers who were honored with parades over the years, from Charles Lindbergh to John Glenn.

Creative direction by Rogers Eckersley Design



Downtown Alliance Canyon of Heroes

Downtown Alliance Canyon of Heroes

Downtown Alliance Canyon of Heroes

Downtown Alliance Canyon of Heroes

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