Bloomingdale’s, Lunar New Year Lookbook

 

Bloomingdale’s, Lunar New Year Lookbook

Designed the Bloomingdale’s Lunar New Year mailer targeted at customers celebrating the Lunar New Year. The mailer highlights luxury merchandise that incorporates the lunar animal and/or is available in red or gold. The use of an iconic children’s toy painted gold juxtaposed with the bold dramatic photography of James Murray adds wit and whimsy to the hi-end piece.


 

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